Increase Store Customers And Traffic

How to attract more in store foot traffic is an age old question for marketers, and one that is further complicated today by the fact that many stores and brick and mortar businesses not only have On premises operations at a physical site, but also maintain a website and a robust digital presence.

Do you want to increase your sales? Then you must understand your audience. to applying consumer psychology to your sales strategies, you can design more effective marketing campaigns, increasing both sales and customer satisfaction.

  The goal of this study is to obtain a deep understanding of the impact of customer loyalty programs on customer retention.  This study  was applied  to Jordanian  customers. The  study investigates  the  impact of  independent variable; loyalty programs: point system, tier system reward, charges an upfront fee for VIP benefits and non-monetary programs, on the  dependent variable: customer retention.  To achieve the  objective of  the study, a survey was conducted to collect data from the sample. In total (350) questionnaires were distributed randomly to Jordanian customers who could be reached by the researchers, and were contacted through  friends, relatives, students  and  local  malls. The  participants  had  different  social,  educational, and  occupational backgrounds. Response rate was (81.14%) Percent. The findings clearly show: there is significant e...